/* Páginas de contenido (SEO): sistema de turnos, CRM, precios, comparativas.
   Mismo sistema visual que la landing: Plus Jakarta Sans, azul #2563eb, píldoras y tarjetas de 22px.
   Lo genera landing-agencia/_paginas/generar.py — se edita allá, no acá a mano. */
*{box-sizing:border-box}
:root{--ink:#0f172a;--body:#5b6776;--blue:#2563eb;--blue-dark:#1d4ed8;--line:#e7ecf3;--bg:#f8fafc;--ease:cubic-bezier(.23,1,.32,1)}
html{scroll-behavior:smooth}
body{margin:0;font-family:'Plus Jakarta Sans',system-ui,-apple-system,sans-serif;background:var(--bg);color:var(--ink);-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;line-height:1.6}
button,input{font-family:inherit}
a{color:var(--blue);-webkit-tap-highlight-color:transparent}
a:focus-visible,button:focus-visible{outline:2px solid var(--blue);outline-offset:2px}
img{max-width:100%;height:auto}
.wrap{max-width:1080px;margin:0 auto;padding:0 24px}
.angosto{max-width:780px}
section{scroll-margin-top:104px}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{animation:none!important;transition:none!important}}

/* nav (isla flotante, igual que la landing) */
.nav-shell{position:fixed;top:14px;left:0;right:0;z-index:50;padding:0 16px}
.nav{max-width:1080px;margin:0 auto;background:rgba(255,255,255,.88);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);border:1px solid rgba(15,23,42,.07);border-radius:999px;box-shadow:0 10px 34px -18px rgba(15,23,42,.22);padding:10px 12px 10px 22px;display:flex;align-items:center;justify-content:space-between;gap:16px}
.logo{text-decoration:none;font-weight:800;font-size:1.28rem;letter-spacing:-.03em}
.logo b{color:#0f172a;font-weight:800}.logo span{color:var(--blue)}
.nav-links{display:flex;align-items:center;gap:2px}
.nav-link{text-decoration:none;color:#49566b;font-weight:600;font-size:.94rem;padding:9px 14px;border-radius:999px;transition:color .25s var(--ease),background .25s var(--ease)}
.nav-link:hover{color:#0f172a;background:#eef2f8}
.nav-cta{margin-left:6px}
.nav-burger{display:none;align-items:center;justify-content:center;width:42px;height:42px;border-radius:999px;border:1px solid var(--line);background:#fff;cursor:pointer;color:#0f172a}
.nav-menu{display:none;max-width:1080px;margin:8px auto 0;background:#fff;border:1px solid rgba(15,23,42,.07);border-radius:22px;box-shadow:0 18px 44px -20px rgba(15,23,42,.3);padding:12px;flex-direction:column;gap:2px}
.nav-menu.open{display:flex}
.nav-menu a{display:block;padding:13px 16px;border-radius:12px;text-decoration:none;color:#0f172a;font-weight:600}
.nav-menu a:hover{background:#f2f5fa}
.nav-menu a.btn{color:#fff;text-align:center;justify-content:center;margin-top:8px}
@media (max-width:919px){.nav-links{display:none}.nav-burger{display:inline-flex}}

/* botones */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:9px;background:var(--blue);color:#fff;font-weight:700;font-size:1rem;padding:14px 26px;border-radius:999px;text-decoration:none;border:none;cursor:pointer;transition:background .3s var(--ease),transform .3s var(--ease),box-shadow .3s var(--ease)}
.btn:hover{background:var(--blue-dark);transform:translateY(-1px);box-shadow:0 12px 26px -12px rgba(37,99,235,.55)}
.btn.sm{padding:11px 20px;font-size:.93rem}
.btn-ghost{display:inline-flex;align-items:center;background:transparent;color:#0f172a;font-weight:700;font-size:1rem;padding:14px 22px;border-radius:999px;border:1px solid #d8e0ea;text-decoration:none}
.btn-ghost:hover{background:#fff;border-color:#b9c6d6}

/* cabecera de página */
.pg-hero{padding:132px 0 34px;background:radial-gradient(900px 420px at 12% -8%,#e3edff 0%,rgba(227,237,255,0) 62%)}
.migas{font-size:.84rem;color:#64748b;font-weight:600;margin-bottom:14px}
.migas a{color:#64748b;text-decoration:none}.migas a:hover{color:var(--blue)}
.pg-hero h1{font-size:clamp(2rem,4.4vw,2.9rem);font-weight:800;letter-spacing:-.032em;line-height:1.07;margin:0;max-width:22ch}
.respuesta{margin:20px 0 0;font-size:clamp(1.05rem,1.8vw,1.2rem);line-height:1.65;color:#334155;font-weight:500;max-width:62ch}
.respuesta b{color:var(--ink)}
.firma{margin-top:16px;font-size:.84rem;color:#64748b;font-weight:600}
.hero-ctas{display:flex;gap:12px;flex-wrap:wrap;margin-top:26px}
.checks{display:flex;gap:18px;flex-wrap:wrap;margin-top:18px;font-size:.88rem;font-weight:600;color:#475569}
.checks span{display:inline-flex;align-items:center;gap:7px}

/* contenido */
.bloque{padding:46px 0}
.bloque h2{font-size:clamp(1.5rem,3vw,2rem);font-weight:800;letter-spacing:-.025em;line-height:1.15;margin:0 0 14px}
.bloque h3{font-size:1.12rem;font-weight:800;letter-spacing:-.01em;margin:0 0 6px}
.bloque p{color:#475569;font-size:1.02rem;margin:0 0 14px;max-width:70ch}
.bloque ul,.bloque ol{color:#475569;font-size:1.02rem;padding-left:22px;margin:0 0 14px;max-width:70ch}
.bloque li{margin:5px 0}
.bloque li b,.bloque p b{color:var(--ink)}
.blanco{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(250px,100%),1fr));gap:16px;margin-top:22px}
.tarjeta{background:#fff;border:1px solid var(--line);border-radius:22px;padding:22px}
.blanco .tarjeta{background:var(--bg)}
.tarjeta p{font-size:.95rem;margin:0}
.ico{width:40px;height:40px;border-radius:12px;background:#eff4ff;color:var(--blue);display:flex;align-items:center;justify-content:center;margin-bottom:12px;font-size:1.15rem}
.captura{margin:24px 0 0;border-radius:18px;overflow:hidden;border:1px solid var(--line);box-shadow:0 30px 60px -38px rgba(15,23,42,.45);background:#fff}
.captura img{display:block;width:100%}
.pie-captura{font-size:.84rem;color:#64748b;margin-top:10px}
.pasos{counter-reset:p;list-style:none;padding:0!important;display:grid;gap:12px}
.pasos li{counter-increment:p;position:relative;padding:16px 18px 16px 62px!important;background:#fff;border:1px solid var(--line);border-radius:16px;margin:0!important}
.pasos li::before{content:counter(p);position:absolute;left:18px;top:14px;width:30px;height:30px;border-radius:50%;background:var(--blue);color:#fff;font-weight:800;display:flex;align-items:center;justify-content:center;font-size:.92rem}
.nota{background:#eff4ff;border:1px solid #cfe0ff;border-radius:16px;padding:16px 18px;color:#1e3a8a;font-size:.95rem;margin:18px 0 0;max-width:70ch}
.nota b{color:#1e3a8a}

/* tablas */
.tabla-wrap{overflow-x:auto;margin-top:20px;border:1px solid var(--line);border-radius:18px;background:#fff;-webkit-overflow-scrolling:touch}
table.t{width:100%;border-collapse:collapse;font-size:.93rem;min-width:620px}
table.t th,table.t td{padding:12px 14px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
table.t thead th{background:#f8fafc;font-size:.78rem;text-transform:uppercase;letter-spacing:.05em;color:#64748b;font-weight:800}
table.t tbody th{font-weight:700;color:var(--ink);white-space:nowrap}
table.t td{color:#475569}
table.t tr:last-child td,table.t tr:last-child th{border-bottom:none}
table.t .yo{background:#f5f8ff}
table.t td.si{color:#047857;font-weight:700}
table.t td.no{color:#94a3b8}
.fuente{font-size:.82rem;color:#64748b;margin-top:10px;max-width:none}

/* planes */
.planes{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(240px,100%),1fr));gap:14px;margin-top:22px}
.plan{background:#fff;border:1px solid var(--line);border-radius:22px;padding:22px}
.plan.dest{border:2px solid var(--blue)}
.plan .n{font-weight:800}
.plan .p{font-size:1.9rem;font-weight:800;letter-spacing:-.03em;margin-top:6px}
.plan .p small{font-size:.9rem;color:#64748b;font-weight:600}
.plan .d{font-size:.88rem;color:#64748b;margin:4px 0 14px;min-height:2.8em}
.plan ul{padding-left:18px;margin:0 0 16px;font-size:.92rem}
.plan .btn,.plan .btn-ghost{width:100%;justify-content:center}

/* opciones de la comparativa */
.opcion{background:#fff;border:1px solid var(--line);border-radius:22px;padding:24px;margin-top:16px}
.opcion.yo{border:2px solid var(--blue)}
.opcion h3{font-size:1.2rem;margin:0}
.opcion .meta{font-size:.86rem;color:#64748b;font-weight:600;margin:4px 0 12px}
.pros-contras{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.pros-contras h4{font-size:.78rem;text-transform:uppercase;letter-spacing:.06em;margin:0 0 6px;color:#047857}
.pros-contras div+div h4{color:#b45309}
.pros-contras ul{font-size:.94rem;margin:0}
@media (max-width:719px){.pros-contras{grid-template-columns:1fr}}

/* faq */
.faq-list{display:flex;flex-direction:column;gap:12px;margin-top:22px;max-width:820px}
.faq-item{background:#fff;border:1px solid var(--line);border-radius:20px;overflow:hidden}
.faq-toggle{width:100%;display:flex;align-items:center;justify-content:space-between;gap:16px;padding:18px 22px;background:transparent;border:none;cursor:pointer;text-align:left}
.faq-toggle span{font-size:1.02rem;font-weight:700;color:var(--ink)}
.faq-icon{transition:transform .35s var(--ease);flex:none}
.faq-item.open .faq-icon{transform:rotate(180deg)}
.faq-panel{max-height:0;overflow:hidden;transition:max-height .4s var(--ease)}
.faq-panel p{margin:0;padding:0 22px 20px;color:#475569;font-size:.98rem}

/* CTA final y relacionadas */
.cta-band{margin:30px 0 10px;background:var(--blue);color:#fff;border-radius:28px;padding:clamp(28px,5vw,44px);display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap}
.cta-band h2{color:#fff;margin:0;font-size:clamp(1.4rem,3vw,1.9rem)}
.cta-band p{color:rgba(255,255,255,.85);margin:6px 0 0}
.cta-band .btn{background:#fff;color:var(--blue)}
.cta-band .btn:hover{background:#eef2ff}
.relacionadas{display:grid;grid-template-columns:repeat(auto-fit,minmax(min(230px,100%),1fr));gap:12px;margin-top:18px}
.relacionadas a{display:block;background:#fff;border:1px solid var(--line);border-radius:16px;padding:16px 18px;text-decoration:none;color:var(--ink);font-weight:700;transition:border-color .25s var(--ease)}
.relacionadas a span{display:block;font-weight:500;font-size:.88rem;color:#64748b;margin-top:3px}
.relacionadas a:hover{border-color:#b9c6d6}

/* footer */
footer{background:#0f172a;color:#cbd5e1;padding:56px 24px 30px;margin-top:40px}
.foot{max-width:1080px;margin:0 auto}
.foot-top{display:flex;flex-wrap:wrap;gap:40px;justify-content:space-between}
.foot .brand p{color:#94a3b8;line-height:1.6;margin:13px 0 0;font-size:.93rem;max-width:36ch}
.foot-cols{display:flex;flex-wrap:wrap;gap:40px}
.foot h4{color:#fff;font-weight:700;font-size:.92rem;margin:0 0 12px}
.foot .links{display:flex;flex-direction:column;gap:8px}
.foot .links a{color:#94a3b8;text-decoration:none;font-size:.92rem}
.foot .links a:hover{color:#fff}
.foot-bottom{border-top:1px solid rgba(255,255,255,.1);margin-top:38px;padding-top:20px;display:flex;flex-wrap:wrap;justify-content:space-between;gap:10px;font-size:.85rem;color:#64748b}

/* barra fija en el celular */
.mobile-cta{display:none}
@media (max-width:919px){
  .mobile-cta{position:fixed;left:0;right:0;bottom:0;z-index:60;display:flex;gap:10px;padding:10px 14px calc(10px + env(safe-area-inset-bottom));background:rgba(255,255,255,.92);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);border-top:1px solid var(--line)}
  .mobile-cta a{flex:1;display:flex;align-items:center;justify-content:center;background:var(--blue);color:#fff;font-weight:700;padding:14px 18px;border-radius:14px;text-decoration:none}
  body{padding-bottom:78px}
}